• Why Your Affiliate Program Isn’t Making You Money (And How to Fix It)

    If you’ve ever looked at your affiliate program and thought,  “Why isn’t this thing actually making any sales for me?” you are so not alone. Most product sellers with an affiliate program that’s not bringing in sales assume the problem is their affiliates: “They’re not posting.”“They don’t share enough.”“They’re not sending traffic.” The biggest reason […]

  • 10 Last-Minute Ways to Get Affiliates Involved in Your Black Friday Sale

    🤓 If you don’t have an affiliate program yet, I can help you with that ASAP.  Book your Tech Setup Session here. 🖤 Already have an affiliate program? Use the above strategies to get your affiliates promoting your Black Friday Sale this coming week!  And if you want to really knock your Black Friday Sale […]

  • 3 Simple Ways to Make More Product Sales in May (Even if your audience feels a little distracted right now)

    I don’t know about you, but May is BUSY.  I know my mom and dad friends are prepping for all the end of the school year chaos, I’ve got a niece that’s graduating, Mother’s Day is next weekend, and summer vacays will be starting soon. What this means for us as business owners is that […]

  • Palm Springs, Inspiration, and Instagram Tips: My Alt Summit Recap

    I went to Alt Summit a few weeks ago in Palm Springs.  It was my first time attending, but it won’t be my last.  While it’s primarily a conference for creatives, and I am not a creative, I got so many good ideas for my business, met so many awesome people, and learned so much […]

  • Favorite Business & Personal Things for Product Sellers [February 2025 Edition]

    I just wrapped up enrollment for the March round of my Affiliate Program Intensive yesterday, and I’m excited for the four amazing women who said YES to this round! 🥳 Today I’m excited to share my monthly “Favorite Things” post with you as we head towards the end of February! If you’re new around here, first […]

  • Favorite Business Resources for Product Sellers [January 2025 Edition]

    I’m excited to share my monthly “Favorite Things” post with you.  If you’re new around here, first off, WELCOME! And secondly, know that this post is a monthly glimpse into what I’m doing and buying for my own business, plus other fun resources you might be interested in. I hope you’ll enjoy reading through this post , and will […]

  • Affiliates vs. Influencers – What’s the difference?

    Last week I received a reply to my newsletter asking what the difference is between Affiliates and Influencers. This is actually a question I get fairly often, so I thought I would write a quick blog post sharing the difference between the two. With affiliates, you are giving them a link to promote your products […]

  • Increase Your Candle Sales in 2025: 3 Reasons to Start an Affiliate Program

    If you’re someone who is making and selling candles in-person and online via your Shopify store, you probably already know how competitive your industry can be. Between developing unique scents, coming up with innovative designs for your vessels, and sourcing premium-quality wax, you’re constantly thinking about ways to stand out and get noticed, in addition […]