Create Your Affiliate Program

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Happy Monday! Excited to dive into my client work

Happy Monday! Excited to dive into my client work this morning here at @createyouraffiliateprogram after a really fun weekend of pool time, long naps, holding a baby kangaroo (see my recent story lol), reading my book by the pond and doing a few errands and chores!

Tap the 💖 if you’re ready for a great work week, too!

You set up your affiliate program. You announced

You set up your affiliate program.

You announced it.

A few people joined...

And then it fizzled.

Most eCommerce brands don’t need to scrap their affiliate program - they need someone to run it like a strategy, not an afterthought.

I offer high-touch affiliate management for Shopify sellers doing $5K+/month, including:

• Monthly newsletters + promo plans
• Outreach + relationship building
• Tracking, reporting & cleanup
• Swipe updates + performance reviews

If you know your affiliate program could be doing more, I’d love to help. DM me “Affiliate Support” for the details.

Have an Affiliate Program set up for your Shopify

Have an Affiliate Program set up for your Shopify store? Here are the 3 KPIs you should actually be tracking. 🤓👇

Most ecommerce brands track clicks. And that’s good… But clicks don’t give you enough info to keep growing your affiliate program.

As an affiliate manager, here are the 3 affiliate KPIs I like to look at in addition to the number of clicks:

1. Conversion Rate by Affiliate
Who’s not just sending traffic, but is sending customers who actually make a purchase?

2. Activation Rate
How many approved affiliates have actually made a sale or posted content?

3. Top Content Type
Is it Reels? Email? Blog posts? I like to take a look at what’s converting, then double down.

A good affiliate program isn’t “set it and forget it.” It’s monitored and managed.

Want to audit your affiliate program performance? DM me about my 1:1 review sessions.

Things are changing around here... 🤍 I’m hit

Things are changing around here... 🤍

I’m hitting pause on posting to the feed this week so I can step into a new season in my business.

Over the last few years, in addition to the educational content and group programs I’ve led, I’ve helped some incredible product-based brands launch and grow affiliate programs. And through that work, I’ve realized something: this isn’t just an occasional offer for me anymore. Managing affiliate and influencer programs for ecommerce brands is the heart of what I want to focus on going forward.

So I’m taking some space to realign and reimagine what this business looks like at the next level - a more intentional, hands-on, boutique experience for the right clients.

You won’t see much on the grid for this next week, but I will be popping into stories to share the behind-the-scenes of what’s changing - so if you’re curious, come hang out there.

And of course, the resources you’ve come to love are still here if you need them - just check the link in bio or DM me anytime. But going forward… something new (and really good) is coming.

Thanks for being here through every evolution. 🤍

BRB.

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