• Palm Springs, Inspiration, and Instagram Tips: My Alt Summit Recap

    I went to Alt Summit a few weeks ago in Palm Springs.  It was my first time attending, but it won’t be my last.  While it’s primarily a conference for creatives, and I am not a creative, I got so many good ideas for my business, met so many awesome people, and learned so much […]

  • Favorite Business & Personal Things for Product Sellers [February 2025 Edition]

    I just wrapped up enrollment for the March round of my Affiliate Program Intensive yesterday, and I’m excited for the four amazing women who said YES to this round! 🥳 Today I’m excited to share my monthly “Favorite Things” post with you as we head towards the end of February! If you’re new around here, first […]

  • Favorite Business Resources for Product Sellers [January 2025 Edition]

    I’m excited to share my monthly “Favorite Things” post with you.  If you’re new around here, first off, WELCOME! And secondly, know that this post is a monthly glimpse into what I’m doing and buying for my own business, plus other fun resources you might be interested in. I hope you’ll enjoy reading through this post , and will […]

  • Affiliates vs. Influencers – What’s the difference?

    Last week I received a reply to my newsletter asking what the difference is between Affiliates and Influencers. This is actually a question I get fairly often, so I thought I would write a quick blog post sharing the difference between the two. With affiliates, you are giving them a link to promote your products […]

  • Increase Your Candle Sales in 2025: 3 Reasons to Start an Affiliate Program

    If you’re someone who is making and selling candles in-person and online via your Shopify store, you probably already know how competitive your industry can be. Between developing unique scents, coming up with innovative designs for your vessels, and sourcing premium-quality wax, you’re constantly thinking about ways to stand out and get noticed, in addition […]

  • My 2024 Review

    Happy end of 2024!  I love reading people’s end of year recaps and wrap up emails for two reasons: because I am nosey {lol}  and because I find them inspirational and encouraging.   I personally love giving my community a behind-the-scenes glimpse into my own business, so today I’m sharing my own recap of 2024.  I […]

  • My Favorite Small Businesses to Shop this Holiday Season

    It’s super easy to shop Amazon for holiday gifts, but this year I plan to buy as many of my Christmas gifts from small businesses as possible (even if it means I have to pay shipping).   Below are a few of my favorite brands that I encourage you to check out and shop this holiday […]

  • Spice Up Your Thank You Pages 🥳 (and Boost Your Sales!)

    Let’s talk about your thank you pages. I’ve been working the past few weeks on my upcoming 5 Days of Deals Black Friday Sale (it begins November 25th – I’ll share a sneak peek next week!). One of the things I have been creating are thank you pages once someone purchases to let them know […]

  • You can’t compete with Amazon (And why that’s a good thing.)

    November is here, which means the holidays aren’t far behind.  For some people, it feels like it’s too late in the year to reach the revenue goals you set for your product business. I’ve been seeing people say things on Insta and Threads like: But there are still 56 days left in 2024 as of […]

  • 2 ways to make a little extra moolah this week

    While normally I talk about setting up your own affiliate program so that others can promote your products for you, this week I want to switch gears temporarily. What I share in this post will still help you make money, so keep reading. Earlier this year I announced The Affiliate Program Directory, which is a […]