Month: July 2023

  • Affiliate Programs, Business, Marketing

    Choosing the Right Affiliate Tracking Software for Your Business

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    Are you a course creator who has created an amazing course, but it’s just not selling like you hoped it would?

    Or maybe you are a product seller with a Shopify store full of awesome digital or physical products, yet you can’t seem to get buyers to visit your site and make a purchase?

    Good news: There is a cost-effective solution to each of these problems:

    Working with affiliate partners.

    If you want to increase your course or product sales, you need to partner with affiliates, as it allows others to market your course or products for you in exchange for a commission.  By working with affiliates, you can tap into their existing networks, reach a wider audience faster than you can on your own, and increase your course sales quickly.

    Before they can start promoting your courses and products, you’ve got to make sure your affiliate tracking software is in place!

    One of the most common questions I get when people are thinking about starting their affiliate program is this:

    “What affiliate tracking software should I use?”

    My answer is to always check the tools you are already using first.

    Many of the popular course platforms out there offer affiliate tracking capabilities, such as MemberVault, Kajabi, ThriveCart, Teachable, Kartra, Thinkific, and others.

    If your course platform doesn’t offer affiliate tracking capabilities, there are a few tools I recommend:

    • GoAffPro – This is my favorite affiliate tracking tool for Shopify users.
    • AffiliateWP –  this is a wordpress plugin and so you will need to be using WordPress as your website or affiliate platform in order for it to work.
    • LeadDyno – If you have less than 3000 website visitors a month, LeadDyno is a great option for starting your affiliate program.
    • Refersion – integrates perfectly with Shopify, WooComemrce, and other platforms.
    • SendOwl – I use this platform for my own checkout features and they have awesome affiliate tracking capabilities.

    Before you sign up for any affiliate tracking tool, I recommend you research the platform thoroughly, sit through a demo of it if one is available and ask any relevant questions to make sure you fully understand how it work.  What you don’t want to do is set up your affiliate tracking tool, onboard your affiliates, and then figure out you should’ve gone with a different tool. #eek

    Ready to increase your course or product sales quickly, but need to get your affiliate tracking software set up first? 

    I’ve got you!

    Schedule an Affiliate Software Set-up Session today.

    Prior to the start of your Affiliate Software Set-up Session, I will make sure that the tool chosen is right for your tech stack and business needs based on a short questionnaire I’ll have you complete. During the Affiliate Software Set-up Session, I will get down to work implementing your software for you so that you’ll be ready to work with affiliate partners at the end of the day.

    All the details are here.

    Use coupon code SAVE100 to save $100 off your session when you book by August 10th, 2023.

  • Business, Favorite Things

    Cupcake Earrings ? + Biz Resources I Love! [July 2023 Favorite Things]

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    Happy July, Y’all! ☀️ If you’ve been here a while, you already know that I really enjoy giving my community a glimpse into what I’m doing and buying, and so today I’m sharing my favorite biz things with you for July 2023!  

    Important side note: This post contains affiliate links, but I only recommend and share products I personally use and love!!

    Favorite Business + Personal Resources

    ? My top selling product the past few months has been my $9 template on how to pitch potential affiliate partners.  Learn to create your own $9 product here – this has been one of my favorite purchases in 2023 so far.

    ? ThriveCart users… You will want these templates.  

    ? Put your Tripwire page together… quickly.  This will help.

    ? Grab these 50+ Customer Service Templates – this will save you so much time when responding to client emails.

    ? If you plan to launch *anything* this year, grab this Sales Page in a Day™ template. It’s super affordable and I use it for writing all of my sales pages.

    ? I’m obsessed with fun earrings, and I recently ordered these cute cupcake earrings pictured below from Wondermint Goods.  I’m wearing them to my niece’s 5th birthday party this weekend – can’t wait.

    ? I have been reading all of the books by Taylor Jenkins Reid that I can get my hands on. Fast, easy reads.  Start with The Seven Husbands of Evelyn Hugo.  I couldn’t read it fast enough.  

    ? I went to Washington DC last week… If you are ever in the area, go to Filomena’s.  One of the best meals I’ve ever had.  You can catch a fun recap of my trip in this reel here.


    Favorite Current Work Projects

    In addition to launching new templates each month, I am also busy supporting my private 1:on:1 and VIP Day Clients in a variety of ways.  If you are looking for support with starting your affiliate program or want to learn how to monetize your existing affiliate program even further, I’ve got a few options to support you:

    Book an Affiliate Program Strategy.

    Schedule an Affiliate Program VIP Day.

    Or hit reply and let me know you’d like the details on my monthly Affiliate Program Management Services – I’ve got space for one more client and I’ve to discuss the options with you.

    What are some of your favorite business and personal resources? I’d love to hear! Share with me in a comment or DM me on Instagram!

  • Affiliate Programs

    3 Reasons You Need to Ask Your Customers to Become Your Affiliate

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    One of the most common questions I get from product sellers and course creators is this:

    Who should I ask to be my affiliate partner?

    One of the first places I recommend people start is inviting their customers to become their affiliates.  And in this blog, I’m going to cover 3 reasons you should absolutely ask your customers to become your affiliates after they have left a review or testimonial as well as what the benefits to doing this are!

    Reason #1: You’ll get amazing testimonials from your customers

    The first step in inviting your customers into your affiliate program is asking them for a testimonial or review of your product.  Once you’ve done that, you will send them down one of the two pathways to invite them to become an affiliate, depending on if they submit a testimonial/review or not.  {I cover this here.}

    The good news is that even if they do not sign up to become an affiliate for you, you will still have their review which you can use on your website and in your promo materials.  Social proof is so important, because it helps new potential customers connect to your brand easier, and it can also help create more customer loyalty with the person who writes them.  

    Reason #2: It’s a faster way to get your business in front of new audiences

    When you invite your customers to become your affiliates, you aren’t having to spend hours researching potential affiliates, engaging and networking with them, writing a fantastic pitch to them and tracking the follow up emails needed.   

    Instead, you save so much time by inviting customers who already have used your product/course to share their experience with others as your affiliate partner.  What this means is that you will get your products/courses in front of new audiences faster.  

    And by automating this process {I also cover this here}, you aren’t adding more things to your already overwhelmed to do list.  Instead, your customers are out there promoting your products and bringing in new sales for you, while they earn fun commissions in the process.

    Reason #3: No Facebook ads needed

    If you think that in order to make more sales you’ll eventually have to figure out how to run expensive Facebook ads, I invite you to think again.  With affiliate marketing, you don’t have to run facebook ads if you don’t want to.  Instead, you can have your customers become your affiliates and then when they refer people to you, you pay them out commissions.

    And if you do want to run facebook ads eventually, use the money you make from your affiliate’s referrals to fund your Facebook ads budget. #winwin 

    Ready to invite your customers to become your affiliates? 

    Grab the Invite Your Customers to Become Your Affiliates Template Pack here.  These are the exact templates you need to send customers to get those reviews and testimonials to turn them into your affiliates!