Product Sellers: 3 Tips to Increase Sales by Working with Affiliates
Not that long ago, I read on Shopify’s website that one in four shoppers who were new to brands bought through affiliate links. And while I am not surprised by this fact, I am surprised by how many product sellers I know who aren’t currently working with affiliates to sell more!
If you sell digital or physical products, this blog post is for you. Below, I’m sharing 3 tips for product sellers to sell more products by working with affiliates!
Tip #1: Turn Your Existing Customers into Your Affiliates
Once you’ve set up your affiliate program, I encourage you to invite all of your existing customers/clients to become your affiliates.
Why is this a good idea? Because they are the people who can authentically share about your product with others who may need or want it!
Another way to think about it:
If you have 20 customers, and they each referred just 1 person to your product who purchased… BOOM! 20 new customers. Your sales essentially doubled! 🙂
So, before you pitch others to be your affiliates, make sure you start with your existing customers!
Tip #2: Make It Personal When Choosing Others Affiliate Partners
In my upcoming workshop I mentioned above, I’ll be sharing in-depth about who else, besides your past customers, make the best affiliate partners {you’ll even leave knowing exactly who you want to pitch!}. But here’s a little tip if you are thinking about who to partner with now: Make it personal… and be choosy!
When you are researching who would make dream affiliate partners, choose people who you genuinely like, and who you support their business and would be proud to have promote your products.
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