Affiliate Programs

  • Recommended Affiliate Program Software: LeadDyno

    I know for a fact that one of the main things that stops people from moving forward with creating an amazing affiliate program for their business is the tech set up.

    People think it’s difficult and expensive to pick an affiliate program software that meets all of their affiliate needs…

    And then once they do pick which one they want to use, they then get overwhelmed with having to actually set it up.

    ::sigh::

    It can feel overwhelming right?

    If you yourself have felt overwhelmed with setting up your own affiliate program tech pieces, I want to support you!

    Why?

    Because affiliate programs can be a game changer in your business.

    • You can grow your list, fast, when you leverage other people’s audiences!
    • You can make more sales of your digital courses and products.
    • And you can create more brand awareness!

    So let me go ahead and suggest a super easy-to-use affiliate program software for you:

    Leaddyno.

    LeadDyno is hands down my favorite affiliate program software to use.
    You can check them out through my affiliate link here to see all of their cool features: http://leaddyno.createyouraffiliateprogram.com

    Basically it’s a simple affiliate program software that will do exactly what you need it to do – track your affiliates.

    And the good news is… it’s not expensive. (They offer a 30 Day Free Trial and then it starts at $49 a month which is super affordable compares to other platforms out there.)

    Want even more good news? It’s *so easy* to set up.

    To walk you through setting yours up, I’ve put together the Create Your Affiliate Program 5 Day Challenge where I walk you through step 1 which is all about getting your LeadDyno set up.

    You can check out the Challenge here.

    If you do the work during the 5 days, you’ll have your affiliate program set up!

    Let me know if you have any questions about LeadDyno – comment below or send me a message!

    I hope to see you inside the Challenge!

    Here’s the link again.

    Xx

    Kelly

  • 3 Reasons Why Your Business Needs an Affiliate Program (+Workshop Announcement!)

    Y’all know here at CYAP I share all the time about how they are a win-win-win for everyone involved!

    Today I’m jumping right in and sharing 3 major reasons why course creators and digital product creators need an affiliate program!

    Let’s dive right in with Reason 1…

    REASON 1: An Affiliate Program helps you expand your brand awareness!

    We all know that people buy from people they know, like and trust.  So when you have an affiliate promote your freebie or offer, their community will trust you because they trust the affiliate who shared about your work with them.  So you get to leverage someone else’s reputation and brand awareness to increase your own brand awareness. Affiliate programs are a great way to become more known to those outside your current circle of influence.

    REASON 2: An Affiliate Program helps you grow your list FAST with ideal customers

    When you partner with affiliates, you are able to reach more people much faster than you can on your own because you are leveraging your affiliate’s influence and reputation to get people onto your list. 

    In order to do this, you want to make sure that you are choosing affiliate partners who have audiences/communities that are complementary or similiar to your audience and you want your affiliates to promote your free offer.

    Because your affiliate partners can promote your free offers to their community, this means your ideal customers will be joining your list and you’ll want to serve them with helpful content until your next launch when you’ll then promo your product or course!  

    Side note: You can also have affiliates directly promo your course or product, but I find that you do better, short term and long term, if you have your affiliates promote your freebie first since their audience may not be familiar with you yet.

    REASON 3: Affiliate Programs are low cost to set up but have a high ROI 

    Affiliate programs are pretty low cost to set up and even lower cost to implement, so you don’t have to spend a lot of money to get one in place.  And the sooner you get one in place, the sooner you can start growing your list and making more sells of your digital course or product!

    My favorite affiliate marketing software to recommend is LeadDyno (this is my affiliate link!) – you can get a free 30 day trial here and after that it’s only $47 per month.  It’s my favorite platform that I recommend because it’s inexpensive (compared to other platforms out there) and is also super simple to set up using their set-up wizard! 

    Once you get the tech pieces of your affiliate program set up, you’ll want to make sure you have access to the Affiliate Program Template Bundle. These are the only templates you need to ensure that your program is professional and profitable. These templates include:

    • A template to invite potential affiliates to partner with you (it’ll tell you exactly what to say to get people saying YES to your program!)
    • A template to show you how to check in with your affiliates to support and excite them 
    • A Sample Affiliate Promo Packet you can modify to create your own promo materials {including design formatting tips to make it really pop!}
    • … plus 5 other templates + checklists to support you in doing an affiliate program for your business professionally and efficiently, and in a way that makes you and your affiliates feel supported and part of a total win-win launch (one where you’re both making impact and money!)

    READY TO SET-UP YOUR AFFILIATE PROGRAM?

    The downside to setting up an affiliate program for yourself is that they can be really overwhelming with all of the moving pieces that are involved in making sure the experience is a great one for your affiliates while also helping you reach your own launch goals. 

    Just some of the things you have to consider when launching your own affiliate program are…

    Who do I ask to be my affiliate partners? And what do I say when reaching out to them?

    What programs or software do I have to set up to run an affiliate program

    What info do I share with my affiliates so they can accurately promote my work?And how do I keep track of all of the affiliate payouts?

    As a Virtual Assistant who has helped my clients with Affiliate Programs for the past 9+ years, I am excited to offer a workshop for entrepreneurs who want to build their own affiliate programs for their own business in 2019.

    Please join me for the…

    Create Your Affiliate Program Workshop

    Friday, September 27th – 10 am – 2 pm Central

    CDuring this 4 hour workshop, delivered virtually, I will help you set up an affiliate program that feels professional and efficient, and is delivered in a way that makes you and your affiliates feel supported and part of a total win-win partnerships (one where you’re both making impact and money!).

    And you won’t just be learning how to set up an affiliate program, you’ll actually be doing the work to implement it so that you leave this workshop with your affiliate program fully set up and ready to welcome in new affiliate sign ups for your services, programs and products!

     Here’s what the workshop includes…

    ✔ 4 hour group training and implementation Zoom video call where I lead you through the entire affiliate program set up (The call is recorded in case you can’t be there live!)

    ✔ Implementation Time during the group call where you will do the work of setting up the program and can get support and guidance during the live call.

    ✔ Q&A Time at the end of the Zoom call PLUS 1 week of facebook group support post-workshop.

    I’m also throwing in two fun bonuses to make sure you have everything you need to set up your program:

    🎁 Create Your Affiliate Program Template Bundle

    🎁 Affiliate Program Management Template for Asana

    Ready to create your affiliate program?

    The workshop is only $247 (or 2 payments of $125)

    EARLY BIRD PRICING:  I’m offering $75 off until September 1st… so if you want to save yourself $75 bucks, sign up for the Early Bird Pricing TODAY using the coupon code EARLYBIRD.  

    If more brand awareness, an email list full of ideal customers and the opportunity to make more sales using the power of affilaites interests you, you’ll want to get signed up for the affiliate program workshop today!

    There’s only 10 spots available, and they will go fast…

    Click here to sign up.

  • Create Your Affiliate Program with MemberVault’s Affiliate Features!

    I’m so excited to be writing this blog post today specifically for my MemberVault friends!

    If you’re not familiar with MemberVault (<– that’s my affiliate link!), the quick and dirty is that MemberVault is my favorite platform to recommend to online course creators and digital product creators because it allows you to put all of your offers, from free challenges to paid 1:1 services, in one place.

    My affiliate program loving heart also loves that they offer basic affiliate tracking… even with their free version! #amazing 

    Today, this blog post is for people who are already using MemberVault for their content, and want to use MV’s affiliate features to grow their list and get more eyes on their MV products by adding an affiliate program to their business.

    Overview of MemberVault’s Affiliate Features

    Let’s start with a quick overview of MV’s features.  

    When you are logged in as an admin inside your MemberVault account, you’ll see the affiliate part of MV on the left hand menu bar underneath ‘Users’.

    If you click on Settings, it’ll bring you to a list of your Products. Below you can see that I have one product that I have the affiliate features activated for, which is my Create Your Affiliate Program Template Bundle. 

    To enable affiliate tracking for one of your products, you will want to click on “Edit” on the right on the product in your Affiliate Settings section.

    It will then bring you to a screen that looks like this:

    From there, you want to update your affiliate settings.

    Updating Your Affiliate Settings

    Status:  Active or Inactive

    Change this to active so that affiliates will can promote your product. (Leave as Inactive if you don’t want to allow affiliates to promote this product or freebie).

    Payout type: Percentage or Fixed Amount

    In this field you’ll select if you want to pay a percentage or a fixed dollar amount.

    Payout Amount

    This is where you’ll choose either the percentage or the dollar amount you will pay you raffiliates per each sale that is made through their unique affiliate link. Typically, affiliate commissions range from 20%-50% for digital products and courses.  It’s totally up to you to decide what you want to pay your affiliates

    Currency

    This is the currency you will use to payout your affiliates with.

    Description

    This is a great area for sharing any important information or resources with your affiliates.  You can post swipe copy, images, important launch dates, etc. to share with your affiliates.

    Creating Your Affiliate Center in MemberVault

    What I love about MV’s affiliate set up is that you can create a super simple “affiliate center” under the description section.  (Side note: While I normally love and highly recommend LeadDyno for creating a beautiful affiliate center, since you’re already using MV, don’t buy a second unnecessary tool – MV’s description section makes for a great place for your affiliates to get all of the info they need quickly!)

    I know it can be easy to get bogged down with all the tech pieces you need in place, but the important thing when creating an affiliate program is to make sure your affiliates are well supported by making sure you give them everything they need to affiliate for you, in an easy to find place.  

    So here’s what I suggest you include in the Description section of your affiliate settings:

    Welcome Note

    • Post just a simple sentence or two thanking your affiliates for helping you to spread the word and also letting them know how excited you are to have their support!

    Important Affiliate Guidelines

    • Be sure to share any important guidelines with them, such as how much commission they’ll receive, when you’ll do your affiliate payouts [I recommend monthly], how to contact you, etc.
    • You’ll also want to share important launch information such as dates of your next launch and promo periods.

    Images to use when promoting

    • MV allows you to embed both videos and images in the description section, so be sure to provide your affiliates with any graphics they’ll need for promoting your products.

    Social Media Copy and Newsletter Copy

    • Make it easy peasy for your affiliates to spread the word by giving them exactly what they need to do so! In this section, you can upload the swipe copy they can use to promote your products [you can copy/paste the swipe copy or link to a Google Drive folder that has all the info].

    Here’s a quick glance at simple but nice looking the description section can look:

    Remember: Keep it simple so your affiliates don’t get overwhelmed, but do give your affiliates everything they need all in one place!

    Giving Your Affiliates Access to the Affiliate Center

    Once you’ve changed the affiliate settings to ‘Active’ on at least 1 of your products, your users will be able to see the Affiliate settings inside of your course site when they are logged in.  Here’s what it looks like for my users:

    Wondering where to see the affiliate description details from above?  You have to click the “(more info)” hyperlink next to the product name. 

    Full disclosure: I don’t love how small that is inside of MV and it’s not super intuitive to click, in my opinion. So I do recommend letting your affiliates know in an email that that link is what they click to find all of the details.

    In this Affiliate Center section, your affiliates will also be able to see any payouts they are owed or have been paid. I won’t go into this inside this blog post, but Mike and Erin have a great explanation about affiliate payouts here [scroll to the bottom].

    I also want to share this note from the MV team here that I feel is important to read before implementing your affiliate program through MV:

    Most of us using MV can benefit from their ‘basic’ affiliate tracking features so don’t let the fact that it is basic deter you from wanting to use it.  Fancy is not always best!

    Additional Resource for You

    If this blog post has you ready to implement an affiliate program for your MemberVault products… YAY! It definitely does not have to be hard to get it all set up, especially since MV makes it so simple with their affiliate features!

    Once you have the tech pieces set up through your MV and your affiliate center is completed, you’ll want to start reaching out to your affiliates…

    I’d love to support you by offering you 50% off my Affiliate Program Template Bundle which makes it easy as pie to do this.

    This Template Bundle includes the only templates you need to implement in order to have a successful and profitable affiliate program and if you use them, they’ll make you and your affiliates feel supported and part of a total win-win collaboration (one where you’re both making impact and money!)

    You can check out the full details for the Template Bundle hereuse coupon code ILOVEMV to purchase them now for just $47.

    If you have any additional questions about MemberVault or want to talk about their affiliate tracking features, drop me a comment – I’d love to hear from you!

    PS: Please note this post contains affiliate links; I may receive a commission if you purchase through my affiliate links, but know that I only recommend products I use and love!

  • What an Affiliate Program Is… and Why Your business needs one!

    YAY – I’m glad you’re here and interested in creating an affiliate program so you can sell more of your digital products or courses!

    Before I share why your business needs an affiliate program, I want to make sure we are on the same page about what an affiliate program is.

    And that starts with understanding what an affiliate is!

    An affiliate is someone who shares you and your work with their community in exchange for a commission payment for anyone who signs up for your offer through their unique affiliate link.

    An affiliate program is what you put in place to make sure that your affiliates are well taken care of!  

    It includes all of the tech set up, email communication and affiliate onboarding pieces that you will need to have in place in order to run a successful and profitable affiliate program.

    So now that you know what an affiliate program is, let’s talk about why your business needs one!

    My top three reasons for creating an affiliate program are…

    ✨ … affiliate programs help you sell more of your digital products or courses.

    ✨ … affiliate programs help you grow your list with more ideal subscribers.

    ✨ … affiliate programs help you make more of an impact in the world with your work

    And the best news about creating an affiliate program for your business?

    Affiliate programs are a total WIN-WIN-WIN for everyone involved!

    It’s a win for you because you get your business in front of new people who possibly need what you offer.

    It’s a win for your affiliates because they get to make money sharing your awesome work with their community.

    And it’s a win for the new people who sign up for your freebie or buy your product through the affiliate’s link because they needed what you were offering, and might not have heard about it if it weren’t for the affiliate!

    See… win, win, WIN!

    There is a downside to affiliate programs though… and that’s that there can be a lot of moving pieces in order to have a successful affiliate program.

    But no worries – I’ve got you covered on that!

    If you’re ready to create your affiliate program so you can sell more of your digital products or courses…

    Take the FREE

    Create Your Affiliate Program 5 Day Challenge

    In just 5 days you’ll have everything set up so that you can begin having affiliates promote your freebie and offers to their community which can mean more sales coming your way!

    During this 5 Day Challenge, you will…

    • Set up the tech pieces of your affiliate program using a tech-friendly and super affordable affiliate platform (It’s the one I use with *all* my one-on-one clients – you’ll get a 30 day free trial of it!)
    • Create your affiliate promo materials and put them into your affiliate center
    • Brainstorm your dream affiliate partners + create your plan for reaching out to them so they say YES to connecting with you
    • Plus you’ll receive access to a FB community to get your specific questions answered as you set up your program

    Click here to create your affiliate program through this free challenge.

    Affiliate programs help you reach more customers and make more sales of your digital product or course!

    Comment below and let me know if this post has you feeling excited about what’s possible when you implement an affiliate program for your business!